Explore my work across content, SEO, strategy, and brand development.

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On-Page SEO Content

SEO blog posts built on research to inform, inspire, and position brands as leaders.

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Copy

Clear, engaging copy crafted to connect with audiences and support brand goals.

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Long-form Content

In-depth brochures shaped by research, interviews, and strategic layout planning.

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Lead Magnets

Case studies designed as conversion tools, backed by research and aligned with strategy.

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Visual Assets

Branded materials with tailored copy, imagery, and high-impact concepts.

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Growth

Actionable plans driven by data, insights, and competitor analysis for measurable results.

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Competitors

Competitor analysis to shape content aligned with brand goals and market gaps.

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Branding

Brand presence developed through competitor research and a solid content strategy.

For a leading business school, I created the YouTube ad copy and reach strategy for their 2017 recruitment push. The ad combined dynamic visuals, aspirational messaging, and a clear CTA. Over three months, it reached 120,000+ targeted viewers, delivered a 28% view-through rate, and converted at 15%. The campaign exceeded engagement benchmarks and contributed to a 10% rise in qualified applications compared with the previous intake.

Ready to elevate your content?

Let's  make  it  happen  today.